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GRASP: a Framework for Product Cycle Acceleration
GRASP is a framework for product cycle acceleration, comprising four elements: Goal, Resource Assessment, Strategy, and Plan. It aims to provide a quick overview of design and development effort, highlighting the importance of resource assessment and distinguishing between strategy and planning. The framework can be used as a complement to existing frameworks like OKRs and…
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Ideas to Inspire Blog Content
I’m making a new effort to increase the good, usable content of this site and blog, starting today. With that in mind, here are some ideas for ways to produce better, more frequent, valuable content on your blog. Set up Google Alerts. This free service from Google can email you an alert whenever it finds a…
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Weaving a New Web for Bensire
Bensire, importer, retailer and restorer of some of the world’s finest handmade rugs and carpets, has retained Charles Buchwald & Friends to produce a new web site. The new site will highlight the company’s work, including the amazing rugs and carpets that they design and produce, and the impeccable service they provide around the world.…
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Green Power!
Charles Buchwald and Friends is consulting on software development, corporate identity programme, and a marketing campaign for a new “green power” initiative in Veracruz, Mexico and Mexico City, DF. This exciting new initiative is anticipated to debut this fall. Watch here for more, as the project progresses.
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Registered iOS Developer
Just in case you were wondering, Charles Buchwald & Friends is an officially Registered iOS Developer, a member of the Apple Developer Program, the iOS Developer Program, and a full member of Runtime Revolution’s LiveCode Developer Program. CB&F is currently developing iOS apps for commercial distribution, and has just published Easy Rider, the first and…
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Low-cost Marketing Tips
A new member of one of my mailing lists recently asked the question, “How do I generate more leads for my small business?” Here’s my answer… Here are some strategies I’ve used successfully: Do great work; in almost 20 years of freelancing, most of my clients have come to me by “word of mouse”. Repeat…
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$1M Hidden in Your Smartphone or Tablet
Forgotten Treasures, Ltd. has retained Charles Buchwald & Friends to adapt their The World’s Greatest Treasure Hunt books for use on smartphones and tablets. Ebooks are first up, targeted to debut before the end of the year. Following soon afterwards, smartphone and tablet app versions will supply new and exciting ways to participate in this…
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App Stats from Mobile Entertainment
According to Mobile Entertainment: The average paid iPhone app has sold 101,024 copies over a lifetime of 261 days US iPhone users download 60 apps a year 51% of iPhone owners have five or more games installed on their devices says Compete 37% of iPhone owners play games at least every day – puzzle games are…
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Smartphone Users: Well-heeled
BloomWorlds BloomBlog reports that the average smartphone user is considerably wealthier than the average adult. Smartphone users have an average household income of $66,000. In contrast, the average household income is $44,000, meaning smartphone users are on average 50% wealthier than the general population. Smartphone users are more than 2 times as likely as the average mobile subscriber to make more…
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Xyologic Offers App Insights
A variety of global app download reports are available here: http://xyo.com/app-downloads-reports Xyologic also provides estimates of downloads for individual apps, including per country, per platform, and other useful info. It’s particularly interesting to multiply downloads times price less Apple’s 30 percent commission to estimate total gross revenue for individual apps. Other interesting data points: downloads per country…